Rich Text (RTE) Block

Email blocks panel
Rich Text block in the blocks panel

A full rich-text editor with an inline formatting toolbar. Unlike the basic Text block (which styles via the properties panel), the RTE block lets you format text directly (bold, italic, links, lists) right in the editor.

Formatting toolbar

ToolShortcutWhat it does
BoldCmd+BBold selected text
ItalicCmd+IItalicize selected text
UnderlineCmd+UUnderline selected text
LinkCmd+KInsert/edit hyperlink
Bullet listUnordered list
Numbered listOrdered list
HeadingConvert to heading (H1-H6)
QuoteBlock quote
CodeInline code formatting

When to use RTE vs Text

FeatureText BlockRich Text (RTE)
FormattingVia Styles panel only (uniform)Inline toolbar (mixed formatting)
Mixed stylesNo (entire block is one style)Yes (bold SOME words, link SOME text)
ListsNot supportedBullet and numbered lists
LinksNot inlineInline hyperlinks
Use whenSimple paragraphs, captionsBody content with formatting

Common uses

  • Email body text with inline links and bold emphasis
  • Feature descriptions with bullet points
  • Terms and conditions with numbered lists
  • Content with mixed formatting (bold headings within flowing text)

Powered by Lexical

The RTE uses Meta's Lexical editor framework, the same technology used in Facebook and Instagram. It provides reliable, consistent rendering across email clients.

Tip

Use RTE for the main body of your email where you need mixed formatting. Use plain Text blocks for simple captions, footer text, and preheader text that don't need inline formatting.