Capture leads from every campaign
Ads, landing pages and content all collect leads in different places, and half never get followed up.
The build
Forms
Tables
FormsTablesEvery submission lands in one lead table, with the source attached.
Solutions · For marketing teams
Turn campaign traffic
into pipeline.
Capturing a lead and turning it into pipeline takes a form tool, an automation tool, a CRM, an email platform and an enrichment vendor. TinyCommand does all of it on one platform: capture, score, route, enrich and follow up, with every lead in a table you own.
11 products1 platform$19/moFree to start
Your demand engine · liveRunning
Landing-page formEnriches the contact on submit
Lead routingScores, then sends to the right rep
Lead databaseEvery campaign, one source of truth
Follow-up & broadcastsInstant email on submit, campaigns by segment
Content draftingAI copy from your own data
Trusted by teams at
Sound familiar?
You run campaigns. You also run the martech plumbing.
The work between the form fill and the pipeline (route it, score it, enrich it, follow up) is its own full-time job. And it lives in five different tools.
- A form fill from yesterday is still sitting unrouted while the lead reads a competitor's site.
- Your enrichment tool, your form tool and your CRM each show a different version of the same account.
- Your email tool lives in one place, the scoring in another, and they don't talk.
- You pay for five subscriptions just to move a lead from click to pipeline.
- Sales says the leads are unqualified; you can't see where scoring broke.
- Half the campaign report is you exporting CSVs and reconciling them by hand.
The shift
From a stitched stack to one platform.
On a five-tool stack
- Form tool, CRM, automation, email, enrichment
- Lead data scattered across five tools
- Export, clean, re-import between apps
- Leads scored and routed when someone notices
- Enrichment that runs in a separate tool
- Campaign reports stitched by hand
On TinyCommand
- One platform, one bill
- One lead table you own
- Products that share the same record
- Scored and routed the moment they submit
- Enrichment built into the form
- Numbers that assemble themselves
Why it’s a complete system
Static forms collect a lead. TinyCommand works the lead.
A TinyForm runs a workflow as it is filled. The thing you’d wire across five tools (enrich, score, route, then follow up) happens on one record, the moment someone hits submit.
Enriches between questions
Look up a person or company while the form is being filled, then use what comes back to ask the right next question.
Scores and routes on submit
A workflow reads the new lead, scores it against your rules and assigns it to the right owner, in minutes not days.
Writes to a table you own
Every lead lands in TinyTables with the campaign source attached, so your pipeline is one record, not five exports.
Follows up by score and stage
The workflow that scored the lead sends the right email straight away, and campaigns broadcast to the segment tables built from the same records.
You can require sign-off before it acts: add a human-approval step to review and edit a routed lead or an email before it sends. And unlike Typeform or Tally, the form itself enriches the lead mid-fill instead of just collecting answers.
How it works
It drafts. You decide. It runs.
No flowcharts to learn and no RevOps ticket to file: just three steps from idea to a running funnel.
- 01
Describe the funnel
In plain English: “Capture leads, enrich them, score and route to sales, then email the rest.” No flowcharts, no code.
- 02
It builds the pieces
The form, the routing workflow, the lead table and the follow-up email, wired together so they share one record.
- 03
You approve, it runs
You can require sign-off before anything sends. Then the funnel runs itself, every fill, every day.
Your jobs, done
Every step from click to pipeline, on one platform.
Each one is a real build: the products on the right share one lead record, so the funnel runs itself. No tab-hopping, no exported CSVs, no second subscription.
Qualify, score and route automatically
Leads sit unrouted while a hot account loses interest.
The buildWorkflowsTables
WorkflowsTablesScored the moment they submit, then routed to the right owner in minutes.
Enrich company and contact data
Half a lead's record is blank, and the enrichment tool is yet another subscription.
The buildFormsWorkflowsTables
FormsWorkflowsTablesCompany and contact fields fill in as the form is submitted, not in a separate tool later.
Follow up and broadcast by segment
The email tool is disconnected from scoring, so every lead gets the same message whatever they did.
The buildEmailWorkflowsTables
EmailWorkflowsTablesA follow-up email the moment a lead is scored, and campaign broadcasts to any segment table you keep in TinyTables.
Keep lead data in tables you own
Your pipeline lives inside a vendor's CRM you rent and can't fully export.
The buildTables
TablesEvery record sits in TinyTables. View, edit and export it whenever you want.
Draft campaign content with AI
Copy, follow-ups and landing-page text are a blank page every week.
The buildAgentsTables
AgentsTablesTinyComposer drafts from your own data so you edit instead of starting from scratch.
By team
Built for how your team works.
Start from a template close to your channel and make it yours. Every build runs on the same 11-product platform.
Demand genGated content, webinar signups, lead scoring and routing to sales.Browse templates →
Paid acquisitionLanding-page capture, instant enrichment and source attribution.Browse templates →
Lifecycle / CRMWelcome emails on signup and re-engagement broadcasts by segment.Browse templates →
Field & eventsEvent intake, follow-up routing and confirmation emails.Browse templates →
ContentBrief intake, drafting with AI and repurposing pipelines.Browse templates →
Product marketingSurvey intake, segment tables and feedback routing.Browse templates →
Partner / co-marketingJoint-campaign lead capture split to the right owner.Browse templates →
Built on TinyCommand
Real funnels, built without a stack.
A few of the demand engines people have built on the platform, the kind that used to take five tools and a RevOps hire.
A full content-outreach engine
Built end-to-end outreach to source writers and run their content pipeline (capture, qualify, follow up) with no separate martech stack.
FormsWorkflowsAgentsEmailCapture, enrich and route in one pass
A landing-page form enriches the contact on submit, scores it in a workflow, then routes it to the right rep, all on one record.
FormsWorkflowsTablesFollow-up that reads the score
A workflow emails each lead the moment it is scored, and campaign broadcasts go to segments kept in the same table the routing workflow writes to.
EmailWorkflowsTablesDrafts from your own data
TinyComposer drafts campaign copy and follow-ups from the records you already hold, so the team edits instead of starting cold.
AgentsTablesCustomers anonymized pending approval.
One platform, not five
Why not just keep stitching tools together?
Because the glue is the problem. One login, one bill, and the lead record is already shared. A TinyCommand stack on Professional runs the work that a $599/mo set of point tools does, for $49/mo. Here’s what it replaces.
Your form / lead-capture toolForms
FormsYour automation / routing toolWorkflows
WorkflowsYour enrichment toolTables
TablesYour email / broadcast platformEmail
EmailYour AI copy toolAgents
Agents11-in-1products on one platform
458apps you can connect
60+workflow building blocks
$19/mo · free tier to start
Before you ask
The questions marketing teams actually have.
Can the form enrich a lead while it's being filled?
Yes. A TinyForm runs a workflow as it is filled. Between questions it can call your CRM, an enrichment app or any HTTP endpoint, then branch on what comes back. Enrichment happens on submit, not in a separate tool later.
How does scoring and routing work?
Scoring and routing are workflow steps. A TinyWorkflow reads the new record, scores it against your rules, then assigns it. You can add a human-approval node to require sign-off before a lead is routed or an email sends.
Do I own my lead data?
Yes. Every lead lives in TinyTables, with thirty-plus field types. You can view, edit and export your records at any time. The data is not locked inside a CRM you rent.
What about follow-up email?
A workflow can email a lead the moment they submit, through Gmail, Outlook or SendGrid, using the score and stage it just wrote. To reach a whole segment at once, TinyCampaigns broadcasts to a TinyTables table, with one-click unsubscribe and open and click reporting on the campaign. You design the templates in TinyEmails. Multi-day drip sequences aren't part of it today.
How is this different from a form tool plus a CRM plus Zapier plus an email tool?
Those are four subscriptions you wire together and maintain. Here, Forms, Workflows, Agents, Tables and Email are one product that already shares the lead record. There is no glue to break and one bill, not four.
Is the free tier actually free?
Yes. The free plan starts you with 1,000 credits, no credit card. Paid plans start at $19/mo, with Professional at $49/mo when you want to create your own AI agents.
Stop running the martech plumbing.
Let TinyCommand turn the traffic into pipeline so your team can run the campaigns.
Start building freeNo credit card required · Free tier with 1,000 credits