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HubSpot + Notion: CRM data in your team docs.

Mirror HubSpot deals or contacts to Notion databases for team-wide visibility, account-research notes, or stakeholder updates. Bridge CRM and team knowledge.

Trigger app
HubSpot as the trigger

Workflows fire when something happens in HubSpot.

See all 18 triggers →
Action app
Notion as the action

Workflows do something in Notion, instantly.

See all 12 actions →
Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

HubSpotNotion

When something happens in HubSpot, do it in Notion.

18 HubSpot triggers wired to 12 Notion actions. Most-used pairing: New CompanyAppend Content.

NotionHubSpot

Or fire it the other way around.

3 Notion triggers wired to 23 HubSpot actions downstream.

See NotionHubSpot
Popular pairings

Common HubSpot → Notion workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 9 of 216 combinations
When new company in HubSpot, append content in Notion.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create database in Notion.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create page in Notion.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, delete block in Notion.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When company deleted in HubSpot, append content in Notion.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create database in Notion.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create page in Notion.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, delete block in Notion.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company property changed in HubSpot, append content in Notion.

Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).

How it works

Connect HubSpot and Notion in five steps.

No code, no glue, no half-day setup. Each step is one click.

  1. 1
    Connect
    Authorize HubSpot and Notion

    Open Tiny Command, authorize HubSpot and Notion once each. Both connections are available to every workflow on your account.

  2. 2
    Trigger
    Pick a HubSpot trigger

    Drop the HubSpot → New Company trigger onto the canvas. Tiny Command auto-registers the webhook.

    POST /v1/webhooks/hubspot.trigger-company-created
  3. 3
    Transform
    Add a filter or AI step

    Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.

  4. 4
    Action
    Add the Notion action

    Drop the Notion → Append Content action below it. Map fields from the HubSpot payload into the Notion inputs.

    notion.append-blocks
  5. 5
    Publish
    Publish and forget

    Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about HubSpot + Notion.

When does HubSpot + Notion pair make sense?
When teams (CS, support, eng) work in Notion but need awareness of HubSpot pipeline. Mirroring deals/contacts into a Notion database lets non-sales see relevant accounts without HubSpot access.
How do I mirror HubSpot deals into a Notion database?
HubSpot Deal Updated → Notion Create or Update Page in a "Deals" database with stage, amount, owner, close date as properties. Use HubSpot deal ID as Notion property for upserts.
Can I attach account-research notes to a HubSpot contact?
Yes. Notion Create Page in a "Research Notes" database with contact email property → HubSpot Find Contact → HubSpot Create Note on the contact with the Notion page URL. Each direction adds context.
How do I keep Notion pages updated on HubSpot deal changes?
HubSpot Deal Property Changed → look up Notion page by HubSpot ID → Update Page Properties. Filter to specific properties (stage, amount) to avoid over-sync noise.
Can I push Notion edits back to HubSpot?
Yes, but pick one direction per field. Notion owns narrative fields (notes, research summary); HubSpot owns CRM fields (stage, owner). Don't bidirectionally sync the same field.
How do I avoid Notion bloat from a busy CRM?
Filter HubSpot triggers to high-value deals only (Amount > $X) or specific lifecycle stages. Not every deal needs a Notion mirror; pick the ones where team-wide visibility matters.
Related

Other apps that pair well with HubSpot.


Wire HubSpot to Notion in 2 minutes.

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