TriggerHubSpotReal-timeUpdated May 2026
How do I trigger when a new message is posted in HubSpot Conversations?
Short answer: Drop the "HubSpot → New Conversation Message" trigger on your workflow canvas, add filters if you want them, and publish. It fires within seconds of the event in HubSpot, not on a polling schedule.
Anatomy
What this trigger looks like in a workflow.
Drop it on the canvas. Configure a couple of fields. Publish.
In the builder
Trigger
New Conversation Message
When the matching event happens
new conversation messagenew chat messageon new messagewatch for new messageinbox message receivedwhen a message is posted in hubspot conversations
What this trigger returns
for the curiousYou don’t need to read this. Tiny Command auto-maps every field into the visual picker so downstream nodes can pull values by clicking. We show it here for power users who want to know what’s on the wire.
{"eventId": 100,"objectId": 1234567,"portalId": 62515,"sourceId": "userId:12345","occurredAt": 1712835600000,"changeSource": "CRM","propertyName": "","attemptNumber": 0,"propertyValue": "","subscriptionId": 12345,"subscriptionType": "conversation.newMessage"}
Output shape
Fields available to downstream nodes.
Every field below can be referenced by name in any action or filter that comes after this trigger.
| Field | Type | Example |
|---|---|---|
| eventId | number | 100 |
| objectId | number | 1234567 |
| portalId | number | 62515 |
| sourceId | string | "userId:12345" |
| occurredAt | number | 1712835600000 |
| changeSource | string | "CRM" |
| propertyName | string | "" |
| attemptNumber | number | 0 |
| propertyValue | string | "" |
| subscriptionId | number | 12345 |
| subscriptionType | string | "conversation.newMessage" |
Pairs with
Drop these actions after New Conversation Message.
FAQ
Questions about New Conversation Message.
How does the New Conversation Message trigger work in HubSpot?
Fires when a new message is posted to a conversation thread in HubSpot Conversations Inbox. The hook for chatbots, auto-replies, or routing on inbound replies.
Is the New Conversation Message trigger real-time?
Yes. New Conversation Message uses webhooks or push subscriptions, not polling. Your workflow fires within seconds of the event happening in HubSpot.
What data does New Conversation Message return?
The full event payload from HubSpot. The output shape table on this page lists every field, its type, and an example value so you can map fields into downstream nodes.
Can I filter New Conversation Message so only some events start a workflow?
Yes. Add a Filter node right after the trigger and match on any field, whether that's subject, sender, status, or anything else in the payload. Workflows only continue when the filter passes.
Do I need HubSpot admin permissions to use New Conversation Message?
For most HubSpot accounts a standard user can authorize the trigger. Some HubSpot plans require an admin to enable third-party webhooks. Check HubSpot's docs if the trigger fails to register.
More triggers
Other HubSpot triggers.
Trigger
New Company
Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.
TriggerCompany Deleted
Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
TriggerCompany Property Changed
Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).
TriggerNew Contact
Fires when a new contact is created in HubSpot. The standard inbound hook for routing, enrichment, and welcome flows.
TriggerContact Deleted
Fires when a contact is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
Build a workflow on this trigger.
One trigger. 23+ downstream actions. Zero glue.
