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Mailchimp + Zendesk: marketing data inside support.

Sync Mailchimp subscriber tags into Zendesk user fields, or create Mailchimp campaigns from Zendesk-grouped audiences (e.g., re-engagement of resolved-ticket users).

Trigger app
Mailchimp as the trigger

Workflows fire when something happens in Mailchimp.

Action app
Zendesk as the action

Workflows do something in Zendesk, instantly.

See all 17 actions →
Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

MailchimpZendesk

When something happens in Mailchimp, do it in Zendesk.

5 Mailchimp triggers wired to 17 Zendesk actions. Most-used pairing: Campaign SentAdd Comment to Ticket.

ZendeskMailchimp

Or fire it the other way around.

6 Zendesk triggers wired to 16 Mailchimp actions downstream.

See ZendeskMailchimp
Popular pairings

Common Mailchimp → Zendesk workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 9 of 85 combinations
When campaign sent in Mailchimp, add comment to ticket in Zendesk.

Fires when a Mailchimp campaign is sent. Use to log the send to your data warehouse, post the recap to Slack, or notify stakeholders.

When campaign sent in Mailchimp, create organization in Zendesk.

Fires when a Mailchimp campaign is sent. Use to log the send to your data warehouse, post the recap to Slack, or notify stakeholders.

When campaign sent in Mailchimp, create ticket in Zendesk.

Fires when a Mailchimp campaign is sent. Use to log the send to your data warehouse, post the recap to Slack, or notify stakeholders.

When campaign sent in Mailchimp, create user in Zendesk.

Fires when a Mailchimp campaign is sent. Use to log the send to your data warehouse, post the recap to Slack, or notify stakeholders.

When email cleaned in Mailchimp, add comment to ticket in Zendesk.

Fires when an email is cleaned (hard-bounced) from a Mailchimp list. Use to update your source-of-truth so you stop trying to email them elsewhere.

When email cleaned in Mailchimp, create organization in Zendesk.

Fires when an email is cleaned (hard-bounced) from a Mailchimp list. Use to update your source-of-truth so you stop trying to email them elsewhere.

When email cleaned in Mailchimp, create ticket in Zendesk.

Fires when an email is cleaned (hard-bounced) from a Mailchimp list. Use to update your source-of-truth so you stop trying to email them elsewhere.

When email cleaned in Mailchimp, create user in Zendesk.

Fires when an email is cleaned (hard-bounced) from a Mailchimp list. Use to update your source-of-truth so you stop trying to email them elsewhere.

When profile updated in Mailchimp, add comment to ticket in Zendesk.

Fires when a subscriber profile is updated in Mailchimp (merge field, tag, or preference change). Use to keep your CRM in sync with Mailchimp segments.

How it works

Connect Mailchimp and Zendesk in five steps.

No code, no glue, no half-day setup. Each step is one click.

  1. 1
    Connect
    Authorize Mailchimp and Zendesk

    Open Tiny Command, authorize Mailchimp and Zendesk once each. Both connections are available to every workflow on your account.

  2. 2
    Trigger
    Pick a Mailchimp trigger

    Drop the Mailchimp → Campaign Sent trigger onto the canvas. Tiny Command auto-registers the webhook.

    POST /v1/webhooks/mailchimp.trigger-campaign-sent
  3. 3
    Transform
    Add a filter or AI step

    Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.

  4. 4
    Action
    Add the Zendesk action

    Drop the Zendesk → Add Comment to Ticket action below it. Map fields from the Mailchimp payload into the Zendesk inputs.

    zendesk.add-comment-to-ticket
  5. 5
    Publish
    Publish and forget

    Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about Mailchimp + Zendesk.

How do I sync Mailchimp subscriber data to Zendesk?
Mailchimp Member Updated → Zendesk Find User by email → Zendesk Update User with custom field "Mailchimp Tags" containing the subscriber's tags. Useful for support context.
Can I trigger Mailchimp campaigns to Zendesk-resolved users?
Yes. Zendesk Ticket Solved with positive CSAT → Mailchimp Add Tag "happy-customer" on the matching subscriber. Triggers case-study or testimonial-request journey.
How do I avoid messaging customers with active Zendesk tickets?
Sync Zendesk open-ticket status to Mailchimp tag "has-open-ticket". Exclude this tag from marketing campaign audiences. Avoid sending promo to customers actively struggling with the product.
Can I unsubscribe Mailchimp when Zendesk customer churns?
Zendesk User custom field "Account Status" = "Cancelled" → Mailchimp Update Subscriber to "unsubscribed" (or move to a winback audience). Aligns CRM with email engagement.
How do I see Mailchimp engagement in Zendesk support context?
Sync key Mailchimp metrics (last_open_date, engagement_score) to Zendesk user fields. Agent sees customer's marketing engagement when handling tickets.
Can I post Zendesk customer feedback summaries to Mailchimp segments?
Yes. AI-summarize Zendesk feedback themes → Mailchimp Add Tag "feedback-theme-X" on relevant subscribers. Personalize next campaign by what they've actually told support.
Related

Other apps that pair well with Mailchimp.


Wire Mailchimp to Zendesk in 2 minutes.

Free tier available. No credit card. No onboarding call.