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TriggerMailchimpReal-timeUpdated May 2026

How do I trigger when a Mailchimp subscriber profile changes?

Short answer: Drop the "MailchimpProfile Updated" trigger on your workflow canvas, add filters if you want them, and publish. It fires within seconds of the event in Mailchimp, not on a polling schedule.

Anatomy

What this trigger looks like in a workflow.

Drop it on the canvas. Configure a couple of fields. Publish.

In the builder
Trigger
Profile Updated
When the matching event happens
profile changedon profile updatedwhen a subscriber profile is updatedwhen profile updatednew profile updatedwatch for profile updatedprofile modified
What this trigger returns
for the curious

You don’t need to read this. Tiny Command auto-maps every field into the visual picker so downstream nodes can pull values by clicking. We show it here for power users who want to know what’s on the wire.

{
"list": "list_123",
"email": "user@example.com",
"event": "profile"
}
Output shape

Fields available to downstream nodes.

Every field below can be referenced by name in any action or filter that comes after this trigger.

FieldTypeExample
liststring"list_123"
emailstring"user@example.com"
eventstring"profile"
FAQ

Questions about Profile Updated.

How does the Profile Updated trigger work in Mailchimp?
Fires when a subscriber profile is updated in Mailchimp (merge field, tag, or preference change). Use to keep your CRM in sync with Mailchimp segments.
Is the Profile Updated trigger real-time?
Yes. Profile Updated uses webhooks or push subscriptions, not polling. Your workflow fires within seconds of the event happening in Mailchimp.
What data does Profile Updated return?
The full event payload from Mailchimp. The output shape table on this page lists every field, its type, and an example value so you can map fields into downstream nodes.
Can I filter Profile Updated so only some events start a workflow?
Yes. Add a Filter node right after the trigger and match on any field, whether that's subject, sender, status, or anything else in the payload. Workflows only continue when the filter passes.
Do I need Mailchimp admin permissions to use Profile Updated?
For most Mailchimp accounts a standard user can authorize the trigger. Some Mailchimp plans require an admin to enable third-party webhooks. Check Mailchimp's docs if the trigger fails to register.
More triggers

Other Mailchimp triggers.

Build a workflow on this trigger.

One trigger. 16+ downstream actions. Zero glue.