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Mailchimp + Zendesk: marketing data inside support.

Sync Mailchimp subscriber tags into Zendesk user fields, or create Mailchimp campaigns from Zendesk-grouped audiences (e.g., re-engagement of resolved-ticket users).

Trigger app
Zendesk as the trigger

Workflows fire when something happens in Zendesk.

See all 6 triggers →
Action app
Mailchimp as the action

Workflows do something in Mailchimp, instantly.

See all 16 actions →
Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

ZendeskMailchimp

When something happens in Zendesk, do it in Mailchimp.

6 Zendesk triggers wired to 16 Mailchimp actions. Most-used pairing: Ticket AssignedAdd List Member.

MailchimpZendesk

Or fire it the other way around.

5 Mailchimp triggers wired to 17 Zendesk actions downstream.

See MailchimpZendesk
Popular pairings

Common Zendesk → Mailchimp workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 9 of 96 combinations
When ticket assigned in Zendesk, add list member in Mailchimp.

Fires when a ticket is assigned (or reassigned) to an agent in Zendesk. Use to ping the assignee, start an SLA clock, or audit workload balance.

When ticket assigned in Zendesk, create campaign in Mailchimp.

Fires when a ticket is assigned (or reassigned) to an agent in Zendesk. Use to ping the assignee, start an SLA clock, or audit workload balance.

When ticket assigned in Zendesk, create tag in Mailchimp.

Fires when a ticket is assigned (or reassigned) to an agent in Zendesk. Use to ping the assignee, start an SLA clock, or audit workload balance.

When ticket assigned in Zendesk, delete campaign in Mailchimp.

Fires when a ticket is assigned (or reassigned) to an agent in Zendesk. Use to ping the assignee, start an SLA clock, or audit workload balance.

When ticket commented in Zendesk, add list member in Mailchimp.

Fires when a comment (public or internal) is added to a Zendesk ticket. Common use: notify Slack of customer replies, log activity, or mirror conversations into a CRM.

When ticket commented in Zendesk, create campaign in Mailchimp.

Fires when a comment (public or internal) is added to a Zendesk ticket. Common use: notify Slack of customer replies, log activity, or mirror conversations into a CRM.

When ticket commented in Zendesk, create tag in Mailchimp.

Fires when a comment (public or internal) is added to a Zendesk ticket. Common use: notify Slack of customer replies, log activity, or mirror conversations into a CRM.

When ticket commented in Zendesk, delete campaign in Mailchimp.

Fires when a comment (public or internal) is added to a Zendesk ticket. Common use: notify Slack of customer replies, log activity, or mirror conversations into a CRM.

When new ticket in Zendesk, add list member in Mailchimp.

Fires when a new support ticket is created in Zendesk, across any channel (email, web form, chat, API, social). The standard inbound hook for AI triage and routing.

How it works

Connect Zendesk and Mailchimp in five steps.

No code, no glue, no half-day setup. Each step is one click.

  1. 1
    Connect
    Authorize Zendesk and Mailchimp

    Open Tiny Command, authorize Zendesk and Mailchimp once each. Both connections are available to every workflow on your account.

  2. 2
    Trigger
    Pick a Zendesk trigger

    Drop the Zendesk → Ticket Assigned trigger onto the canvas. Tiny Command auto-registers the webhook.

    POST /v1/webhooks/zendesk.trigger-ticket-assigned
  3. 3
    Transform
    Add a filter or AI step

    Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.

  4. 4
    Action
    Add the Mailchimp action

    Drop the Mailchimp → Add List Member action below it. Map fields from the Zendesk payload into the Mailchimp inputs.

    mailchimp.add-list-member
  5. 5
    Publish
    Publish and forget

    Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about Zendesk + Mailchimp.

How do I sync Mailchimp subscriber data to Zendesk?
Mailchimp Member Updated → Zendesk Find User by email → Zendesk Update User with custom field "Mailchimp Tags" containing the subscriber's tags. Useful for support context.
Can I trigger Mailchimp campaigns to Zendesk-resolved users?
Yes. Zendesk Ticket Solved with positive CSAT → Mailchimp Add Tag "happy-customer" on the matching subscriber. Triggers case-study or testimonial-request journey.
How do I avoid messaging customers with active Zendesk tickets?
Sync Zendesk open-ticket status to Mailchimp tag "has-open-ticket". Exclude this tag from marketing campaign audiences. Avoid sending promo to customers actively struggling with the product.
Can I unsubscribe Mailchimp when Zendesk customer churns?
Zendesk User custom field "Account Status" = "Cancelled" → Mailchimp Update Subscriber to "unsubscribed" (or move to a winback audience). Aligns CRM with email engagement.
How do I see Mailchimp engagement in Zendesk support context?
Sync key Mailchimp metrics (last_open_date, engagement_score) to Zendesk user fields. Agent sees customer's marketing engagement when handling tickets.
Can I post Zendesk customer feedback summaries to Mailchimp segments?
Yes. AI-summarize Zendesk feedback themes → Mailchimp Add Tag "feedback-theme-X" on relevant subscribers. Personalize next campaign by what they've actually told support.
Related

Other apps that pair well with Zendesk.


Wire Zendesk to Mailchimp in 2 minutes.

Free tier available. No credit card. No onboarding call.