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HubSpot + Jira: customer requests into engineering tickets.

Create Jira issues from HubSpot tickets or feature-requested deals; notify HubSpot when a customer-tagged Jira issue closes.

Trigger app
HubSpot as the trigger

Workflows fire when something happens in HubSpot.

See all 18 triggers →
Action app
Jira as the action

Workflows do something in Jira, instantly.

See all 17 actions →
Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

HubSpotJira

When something happens in HubSpot, do it in Jira.

18 HubSpot triggers wired to 17 Jira actions. Most-used pairing: New CompanyAdd Comment.

JiraHubSpot

Or fire it the other way around.

6 Jira triggers wired to 23 HubSpot actions downstream.

See JiraHubSpot
Popular pairings

Common HubSpot → Jira workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 9 of 306 combinations
When new company in HubSpot, add comment in Jira.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, add watcher in Jira.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, assign issue in Jira.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create issue in Jira.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When company deleted in HubSpot, add comment in Jira.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, add watcher in Jira.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, assign issue in Jira.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create issue in Jira.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company property changed in HubSpot, add comment in Jira.

Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).

How it works

Connect HubSpot and Jira in five steps.

No code, no glue, no half-day setup. Each step is one click.

  1. 1
    Connect
    Authorize HubSpot and Jira

    Open Tiny Command, authorize HubSpot and Jira once each. Both connections are available to every workflow on your account.

  2. 2
    Trigger
    Pick a HubSpot trigger

    Drop the HubSpot → New Company trigger onto the canvas. Tiny Command auto-registers the webhook.

    POST /v1/webhooks/hubspot.trigger-company-created
  3. 3
    Transform
    Add a filter or AI step

    Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.

  4. 4
    Action
    Add the Jira action

    Drop the Jira → Add Comment action below it. Map fields from the HubSpot payload into the Jira inputs.

    jira.add-comment
  5. 5
    Publish
    Publish and forget

    Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about HubSpot + Jira.

How do I create a Jira issue from a HubSpot ticket?
HubSpot Ticket Created tagged "needs-eng" → Jira Create Issue with summary = ticket subject, description = ticket body + customer context. Save Jira key to a HubSpot custom field.
Can I notify HubSpot when a Jira issue closes?
Yes. Jira Issue Closed → look up HubSpot ticket by Jira key → HubSpot Update Ticket with status = "fixed" + Create Note on the linked contact. Customer-success automation closes the loop.
How do I push HubSpot customer tier into the Jira issue?
HubSpot Get Contact returns custom properties. Pass plan tier into Jira issue body and as labels (e.g., "tier:enterprise"). Triage prioritizes by customer impact.
Can I create Jira issues from HubSpot feature-request deals?
Yes. HubSpot Deal with custom "Feature Request" field set → Jira Create Issue in product backlog with description = request + linked HubSpot deal URL.
How do I avoid duplicate Jira issues from HubSpot?
Store the Jira key in a HubSpot custom field on the ticket/deal. Filter the trigger to only fire when the Jira key is empty. Existing tickets update their linked Jira issue instead.
Can I aggregate HubSpot deals by linked Jira issue?
Yes. Jira issue can be linked to many HubSpot deals/tickets. Track in a separate Sheet/Airtable. Surface as "X customers want this feature" for product prioritization conversations.
Related

Other apps that pair well with HubSpot.


Wire HubSpot to Jira in 2 minutes.

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