Claude + HubSpot: smarter lead scoring, faster CRM enrichment.
Use Claude to score HubSpot leads, draft follow-up emails, summarize deal activity, or extract intent from conversation transcripts. AI inside your CRM.
Workflows fire when something happens in HubSpot.
- New CompanyWebhook
- Company DeletedWebhook
- Company Property ChangedWebhook
- New ContactWebhook
- Contact DeletedWebhook
Workflows do something in Anthropic, instantly.
- Analyze ImageAPI
- Cancel Message BatchAPI
- Computer UseAPI
- Count TokensAPI
- Create MessageAPI
- Create Message BatchAPI
Pick the way that fits your stack.
Pair pages are mirrored. Each direction gets its own dedicated page.
When something happens in HubSpot, do it in Anthropic.
18 HubSpot triggers wired to 21 Anthropic actions. Most-used pairing: New Company → Analyze Image.
Or fire it the other way around.
0 Anthropic triggers wired to 23 HubSpot actions downstream.
- Use any trigger in the catalog as the upstream.
Common HubSpot → Anthropic workflows.
Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.
Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.
Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.
Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.
Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.
Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.
Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).
Connect HubSpot and Anthropic in five steps.
No code, no glue, no half-day setup. Each step is one click.
- 1ConnectAuthorize HubSpot and Anthropic
Open Tiny Command, authorize HubSpot and Anthropic once each. Both connections are available to every workflow on your account.
- 2TriggerPick a HubSpot trigger
Drop the HubSpot → New Company trigger onto the canvas. Tiny Command auto-registers the webhook.
POST /v1/webhooks/hubspot.trigger-company-created - 3TransformAdd a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
- 4ActionAdd the Anthropic action
Drop the Anthropic → Analyze Image action below it. Map fields from the HubSpot payload into the Anthropic inputs.
anthropic.create-message-with-image - 5PublishPublish and forget
Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.
Questions about HubSpot + Anthropic.
How do I use Claude for HubSpot lead scoring?
Can Claude draft outbound emails based on HubSpot contact data?
How do I summarize a long HubSpot deal's history with Claude?
Can Claude detect deal-stage progression risks?
How do I keep Claude responses concise for HubSpot custom properties?
Can I use Claude to classify HubSpot ticket sentiment?
Other apps that pair well with HubSpot.
Wire HubSpot to Anthropic in 2 minutes.
Free tier available. No credit card. No onboarding call.
