Per-pair page

Asana + HubSpot: customer success projects driven from the CRM.

Create Asana projects from new HubSpot deals (post-sale onboarding) and mirror project status back to HubSpot. Sales handoff to CX happens without anyone re-entering data.

Connect HubSpot and Asana See reverse direction

Trigger app

HubSpot as the trigger

Workflows fire when something happens in HubSpot.

See all 18 triggers →

Action app

Asana as the action

Workflows do something in Asana, instantly.

See all 15 actions →

Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

HubSpot → Asana

When something happens in HubSpot, do it in Asana.

18 HubSpot triggers wired to 15 Asana actions. Most-used pairing: New Company → Add Comment.

Asana → HubSpot

Or fire it the other way around.

1 Asana triggers wired to 23 HubSpot actions downstream.

New Task

See Asana → HubSpot →

Popular pairings

Common HubSpot → Asana workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 9 of 270 combinations

When new company in HubSpot, add comment in Asana.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, add tag to task in Asana.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create section in Asana.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create subtask in Asana.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When company deleted in HubSpot, add comment in Asana.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, add tag to task in Asana.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create section in Asana.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create subtask in Asana.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company property changed in HubSpot, add comment in Asana.

Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).

How it works

Connect HubSpot and Asana in five steps.

No code, no glue, no half-day setup. Each step is one click.

1
Connect
Authorize HubSpot and Asana
Open Tiny Command, authorize HubSpot and Asana once each. Both connections are available to every workflow on your account.
2
Trigger
Pick a HubSpot trigger
Drop the HubSpot → New Company trigger onto the canvas. Tiny Command auto-registers the webhook.
POST /v1/webhooks/hubspot.trigger-company-created
3
Transform
Add a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
4
Action
Add the Asana action
Drop the Asana → Add Comment action below it. Map fields from the HubSpot payload into the Asana inputs.
asana.add-comment
5
Publish
Publish and forget
Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about HubSpot + Asana.

How do I create an Asana onboarding project from a HubSpot deal win?

HubSpot Deal Updated where dealstage = "Closed Won" → Asana Create Project from a template (with sections like Kickoff, Build, Launch). Add Custom Field "HubSpot Deal ID" so the project links back.

Can I assign onboarding tasks to the right CSM automatically?

Yes. Maintain a lookup of HubSpot owner email → Asana user gid. After project creation, loop over the template's tasks and Update Task with the CSM as assignee. Pre-set ownership avoids the "who owns this?" delay.

How do I mirror Asana project progress back to HubSpot?

Scheduled daily: per Asana project linked to a HubSpot deal, compute % complete, HubSpot Update Deal with that custom property. CX manager sees progress without leaving HubSpot.

Can a HubSpot contact's industry drive different Asana project templates?

Yes. Use a Switch node on company industry. SaaS deals get one template; Enterprise gets another; SMB gets a lighter one. Different sections, different timelines, but all driven from one HubSpot trigger.

How do I propagate Asana task completions back to HubSpot tasks?

Asana Task Completed → look up the parent project → look up the associated HubSpot deal → HubSpot Add Note with the completion details. Keeps the CRM activity log honest.

Can I sync HubSpot contact custom properties to Asana custom fields?

Yes, but most CX teams find it noisy. Instead, push only the few CX-critical fields (plan tier, MRR, key contact email) into the Asana project description or pinned task notes.

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Wire HubSpot to Asana in 2 minutes.

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Asana + HubSpot: customer success projects driven from the CRM.

Pick the way that fits your stack.

When something happens in HubSpot, do it in Asana.

Or fire it the other way around.

Common HubSpot → Asana workflows.

Connect HubSpot and Asana in five steps.

Questions about HubSpot + Asana.

Other apps that pair well with HubSpot.

Wire HubSpot to Asana in 2 minutes.

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