Per-pair page

Asana + HubSpot: customer success projects driven from the CRM.

Create Asana projects from new HubSpot deals (post-sale onboarding) and mirror project status back to HubSpot. Sales handoff to CX happens without anyone re-entering data.

Connect Asana to HubSpot — start free See reverse direction

Trigger app

Asana as the trigger

Workflows fire when something happens in Asana.

New TaskWebhook

Action app

HubSpot as the action

Workflows do something in HubSpot, instantly.

See all 23 actions →

Connect Asana to HubSpot — start free

Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

Asana → HubSpot

When something happens in Asana, do it in HubSpot.

1 Asana triggers wired to 23 HubSpot actions. Most-used pairing: New Task → Create Company.

New Task

HubSpot → Asana

Or fire it the other way around.

18 HubSpot triggers wired to 15 Asana actions downstream.

See HubSpot → Asana →

Popular pairings

Common Asana → HubSpot workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 4 of 23 combinations

When new task in Asana, create company in HubSpot.

Fires when a new task is created in the selected Asana project. The webhook is registered automatically when the workflow is published. The standard inbound hook for routing and mirroring.

When new task in Asana, create contact in HubSpot.

Fires when a new task is created in the selected Asana project. The webhook is registered automatically when the workflow is published. The standard inbound hook for routing and mirroring.

When new task in Asana, create deal in HubSpot.

Fires when a new task is created in the selected Asana project. The webhook is registered automatically when the workflow is published. The standard inbound hook for routing and mirroring.

When new task in Asana, create note in HubSpot.

Fires when a new task is created in the selected Asana project. The webhook is registered automatically when the workflow is published. The standard inbound hook for routing and mirroring.

How it works

Connect Asana and HubSpot in five steps.

No code, no glue, no half-day setup. Each step is one click.

1
Connect
Authorize Asana and HubSpot
Open TinyCommand, authorize Asana and HubSpot once each. Both connections are available to every workflow on your account.
2
Trigger
Pick a Asana trigger
Drop the Asana → New Task trigger onto the canvas. TinyCommand auto-registers the webhook.
POST /v1/webhooks/asana.trigger-task-created
3
Transform
Add a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
4
Action
Add the HubSpot action
Drop the HubSpot → Create Company action below it. Map fields from the Asana payload into the HubSpot inputs.
hubspot.create-company
5
Publish
Publish and forget
Hit Publish. TinyCommand runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about Asana + HubSpot.

How do I create an Asana onboarding project from a HubSpot deal win?

HubSpot Deal Updated where dealstage = "Closed Won" → Asana Create Project from a template (with sections like Kickoff, Build, Launch). Add Custom Field "HubSpot Deal ID" so the project links back.

Can I assign onboarding tasks to the right CSM automatically?

Yes. Maintain a lookup of HubSpot owner email → Asana user gid. After project creation, loop over the template's tasks and Update Task with the CSM as assignee. Pre-set ownership avoids the "who owns this?" delay.

How do I mirror Asana project progress back to HubSpot?

Scheduled daily: per Asana project linked to a HubSpot deal, compute % complete, HubSpot Update Deal with that custom property. CX manager sees progress without leaving HubSpot.

Can a HubSpot contact's industry drive different Asana project templates?

Yes. Use a Switch node on company industry. SaaS deals get one template; Enterprise gets another; SMB gets a lighter one. Different sections, different timelines, but all driven from one HubSpot trigger.

How do I propagate Asana task completions back to HubSpot tasks?

Asana Task Completed → look up the parent project → look up the associated HubSpot deal → HubSpot Add Note with the completion details. Keeps the CRM activity log honest.

Can I sync HubSpot contact custom properties to Asana custom fields?

Yes, but most CX teams find it noisy. Instead, push only the few CX-critical fields (plan tier, MRR, key contact email) into the Asana project description or pinned task notes.

Other apps that pair well with Asana.

Asana + Gmail

Asana + Slack

Communication

Asana + Google Sheets

Spreadsheets & Databases

Spreadsheets & Databases

Connect Asana to HubSpot — start free