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Asana + Mailchimp: email campaigns driven from project workflows.

Subscribe new Asana contacts to Mailchimp audiences, trigger campaigns from project status changes, or update subscriber tags based on workflow state.

Trigger app
Asana as the trigger

Workflows fire when something happens in Asana.

Action app
Mailchimp as the action

Workflows do something in Mailchimp, instantly.

See all 16 actions →
Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

AsanaMailchimp

When something happens in Asana, do it in Mailchimp.

1 Asana triggers wired to 16 Mailchimp actions. Most-used pairing: New TaskAdd List Member.

MailchimpAsana

Or fire it the other way around.

5 Mailchimp triggers wired to 15 Asana actions downstream.

See MailchimpAsana
Popular pairings

Common Asana → Mailchimp workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 4 of 16 combinations
How it works

Connect Asana and Mailchimp in five steps.

No code, no glue, no half-day setup. Each step is one click.

  1. 1
    Connect
    Authorize Asana and Mailchimp

    Open Tiny Command, authorize Asana and Mailchimp once each. Both connections are available to every workflow on your account.

  2. 2
    Trigger
    Pick a Asana trigger

    Drop the Asana → New Task trigger onto the canvas. Tiny Command auto-registers the webhook.

    POST /v1/webhooks/asana.trigger-task-created
  3. 3
    Transform
    Add a filter or AI step

    Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.

  4. 4
    Action
    Add the Mailchimp action

    Drop the Mailchimp → Add List Member action below it. Map fields from the Asana payload into the Mailchimp inputs.

    mailchimp.add-list-member
  5. 5
    Publish
    Publish and forget

    Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about Asana + Mailchimp.

What's a common Asana + Mailchimp pattern?
Marketing-ops uses Asana to manage campaign briefs; when a brief reaches "Send" status, the workflow assembles the campaign in Mailchimp and queues it for sending. Marketers stay in Asana, sends happen in Mailchimp.
How do I trigger a Mailchimp campaign from an Asana task completion?
Asana Task Completed in the "Campaigns" project → Mailchimp Send Campaign with the campaign_id stored in the task. The marketer manages timing in Asana without touching the Mailchimp UI.
Can I update Mailchimp subscriber tags based on Asana workflow stages?
Yes. Asana Task moved to a customer-stage section (e.g., "Onboarding Complete") → Mailchimp Add or Remove Member Tag for the customer's email. Keeps email segments fresh as projects progress.
How do I subscribe new Asana contacts to a Mailchimp list?
When a new contact is added to an Asana custom field, Mailchimp Add or Update Subscriber with email and merge tags. Use a tag like "asana-imported" so you can audit later.
Can I gate Mailchimp sends behind an Asana approval task?
Yes. Create an Asana "Approve send?" task as the final pre-send checkpoint. Only on task completion does the workflow call Send Campaign. Useful for legal-review or brand-team sign-off flows.
How do I avoid double-subscribing the same Mailchimp contact?
Mailchimp's Add or Update Subscriber is idempotent — if the email already exists, it updates merge tags rather than creating a duplicate. Use it instead of separate Add and Update actions.
Related

Other apps that pair well with Asana.


Wire Asana to Mailchimp in 2 minutes.

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