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ActionHubSpotUpdated May 2026

How do I create a HubSpot contact?

Short answer: Drop the "HubSpotCreate Contact" action anywhere in your workflow, map the inputs from upstream nodes, and publish.

Inputs

The fields this action accepts.

Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.

FieldTypeRequiredDescription
Email
email
stringRequiredEmail. e.g. "user@example.com"
First Name
firstname
stringOptionalFirst Name. e.g. "John"
Last Name
lastname
stringOptionalLast Name. e.g. "Doe"
Phone
phone
stringOptionalPhone. e.g. "+15551234567"
Company
company
stringOptionalCompany. e.g. "Acme Inc"
Job Title
jobtitle
stringOptionalJob Title. e.g. "VP of Engineering"
Lifecycle Stage
lifecyclestage
optionsOptionalLifecycle Stage. Options: Subscriber, Lead, Marketing Qualified Lead, Sales Qualified Lead, Opportunity, Customer, Evangelist
Sample request
{
"email": "user@example.com",
"firstname": "John",
"lastname": "Doe",
"phone": "+15551234567",
"company": "Acme Inc"
}
Returns
{
"id": "501",
"properties": {
"email": "user@example.com",
"lastname": "Doe",
"firstname": "John",
"createdate": "2025-01-15T12:00:00.000Z"
}
}

Use these fields in downstream nodes for routing, logging, or error handling.

Triggered by

Apps that pair well as the trigger for Create Contact.

Any of these apps can fire this action as part of a workflow.

FAQ

Questions about Create Contact.

What does the Create Contact action do in HubSpot?
Creates a new contact in HubSpot CRM with email, name, phone, company, lifecycle stage, owner, and any custom properties. Default write for inbound lead-gen.
What inputs does Create Contact require?
Required: Email. Every input accepts a static value or a variable from any upstream node in your workflow.
Can I use dynamic inputs from earlier workflow nodes?
Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.
What happens if HubSpot returns an error?
The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.
Does Create Contact support batch operations?
Yes. Run Create Contact inside a Loop node to process arrays. Tiny Command handles HubSpot's rate limits automatically so you don't have to throttle manually.
More actions

Other HubSpot actions.

Send create contact from your workflows.

Triggered by anything in the catalog. Free tier available. No credit card.