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- Create Record
ActionZoho CRMUpdated May 2026
How do I create any record in Zoho CRM?
Short answer: Drop the "Zoho CRM → Create Record" action anywhere in your workflow, map the inputs from upstream nodes, and publish.
Inputs
The fields this action accepts.
Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.
| Field | Type | Required | Description |
|---|---|---|---|
Module module | options | Required | Module. Options: Leads, Contacts, Deals, Accounts, Tasks, Cases |
Record Data (JSON) data | string | Required | JSON object with field API names as keys. E.g. {"Last_Name":"Doe","Email":"john@example.com","Company":"Acme"} |
Sample request
{"module": "{{trigger.module}}","data": "{\"Last_Name\": \"Doe\", \"First_Name\": \"John\", \"Email\": \"john@example.com\", \"Company\": \"Acme Inc\"}"}
Returns
{"data": [{"code": "SUCCESS","status": "success","details": {"id": "554023000001627036","Created_Time": "2025-01-15T12:00:00-05:00"},"message": "record added"}]}
Use these fields in downstream nodes for routing, logging, or error handling.
Triggered by
Apps that pair well as the trigger for Create Record.
Any of these apps can fire this action as part of a workflow.
FAQ
Questions about Create Record.
What does the Create Record action do in Zoho CRM?
Creates a new record (Lead, Contact, Deal, or Account) in Zoho CRM. Use this generic action when the module is dynamic or when you want a single step that handles all modules.
What inputs does Create Record require?
Required: Module, Record Data (JSON). Every input accepts a static value or a variable from any upstream node in your workflow.
Can I use dynamic inputs from earlier workflow nodes?
Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.
What happens if Zoho CRM returns an error?
The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.
Does Create Record support batch operations?
Yes. Run Create Record inside a Loop node to process arrays. Tiny Command handles Zoho CRM's rate limits automatically so you don't have to throttle manually.
More actions
Other Zoho CRM actions.
Action
Create Lead
Creates a new lead in Zoho CRM with name, email, phone, company, source, and any custom fields. The dedicated entry point for inbound web/lead-gen flows.
ActionDelete Record
Deletes a record from a Zoho CRM module by ID. Records move to the recycle bin for 60 days before permanent deletion.
ActionGet Record
Retrieves a specific record by ID from a Zoho CRM module with all of its standard and custom fields. The standard read after a trigger fires with an ID.
ActionList Records
Lists records from a Zoho CRM module (Leads, Contacts, Deals, Accounts) with pagination. Used for periodic exports or for building module-wide segments.
ActionSearch Records
Searches a Zoho CRM module by criteria, email, phone, or keyword. The de-facto upsert lookup: search first, then create or update.
ActionUpdate Record
Updates an existing Zoho CRM record by ID with new field values. Only the fields you pass are changed; others are preserved.
Send create record from your workflows.
Triggered by anything in the catalog. Free tier available. No credit card.