Per-pair page

Connect ServiceNow to HubSpot in two minutes.

Real-time triggers from ServiceNow, ready-made actions in HubSpot. Filter, transform, and route without writing a line of code.

Connect ServiceNow to HubSpot — start free See reverse direction

Trigger app

ServiceNow as the trigger

Workflows fire when something happens in ServiceNow.

ServiceNow has no triggers yet. Use the catalog's universal Webhook trigger as the upstream.

Action app

HubSpot as the action

Workflows do something in HubSpot, instantly.

See all 23 actions →

Connect ServiceNow to HubSpot — start free

Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

ServiceNow → HubSpot

When something happens in ServiceNow, do it in HubSpot.

0 ServiceNow triggers wired to 23 HubSpot actions.

HubSpot → ServiceNow

Or fire it the other way around.

18 HubSpot triggers wired to 3 ServiceNow actions downstream.

See HubSpot → ServiceNow →

Popular pairings

Common ServiceNow → HubSpot workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 0 of 0 combinations

How it works

Connect ServiceNow and HubSpot in five steps.

No code, no glue, no half-day setup. Each step is one click.

1
Connect
Authorize ServiceNow and HubSpot
Open TinyCommand, authorize ServiceNow and HubSpot once each. Both connections are available to every workflow on your account.
2
Trigger
Pick a ServiceNow trigger
Drop the ServiceNow → New event trigger onto the canvas. TinyCommand auto-registers the webhook.
POST /v1/webhooks/servicenow.event
3
Transform
Add a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
4
Action
Add the HubSpot action
Drop the HubSpot → Create Company action below it. Map fields from the ServiceNow payload into the HubSpot inputs.
hubspot.create-company
5
Publish
Publish and forget
Hit Publish. TinyCommand runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about ServiceNow + HubSpot.

How long does it take to connect ServiceNow and HubSpot on TinyCommand?

Under two minutes. Authorize ServiceNow and HubSpot once each, drop the ServiceNow trigger and HubSpot action onto a workflow canvas, map a couple of fields, and publish. No code, no glue.

Is the ServiceNow ↔ HubSpot integration real-time?

Yes. Both ServiceNow and HubSpot expose webhooks, so events from one fire workflows in the other within seconds rather than on a polling interval.

Can I filter or transform data between ServiceNow and HubSpot?

Yes. Add a Filter node to only pass through matching events, a Switch node to branch by value, or an AI / Code node to transform payloads before they hit HubSpot.

What ServiceNow events can trigger a HubSpot workflow?

Use TinyCommand's universal Webhook trigger to receive ServiceNow events, then run any of the 23 HubSpot actions downstream.

Do I need a paid plan to use ServiceNow with HubSpot?

No. Both integrations come on every plan, including Free, which includes 1,000 credits a month with no credit card. Each workflow step uses 1 credit, and paid plans include more credits and team seats when you need them.

What if I want HubSpot → ServiceNow instead?

Build it the same way, in reverse. There's a dedicated /integrations/hubspot/with/servicenow page with the reverse-direction triggers and actions.

Other apps that pair well with ServiceNow.

ServiceNow + Gmail

ServiceNow + Slack

Communication

ServiceNow + Google Sheets

Spreadsheets & Databases

ServiceNow + Airtable

Spreadsheets & Databases

Connect ServiceNow to HubSpot — start free