Per-pair page

Connect SerpAPI to HubSpot in two minutes.

Real-time triggers from SerpAPI, ready-made actions in HubSpot. Filter, transform, and route without writing a line of code.

Connect SerpAPI to HubSpot — start free See reverse direction

Trigger app

SerpAPI as the trigger

Workflows fire when something happens in SerpAPI.

SerpAPI has no triggers yet. Use the catalog's universal Webhook trigger as the upstream.

Action app

HubSpot as the action

Workflows do something in HubSpot, instantly.

See all 23 actions →

Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

SerpAPI → HubSpot

When something happens in SerpAPI, do it in HubSpot.

0 SerpAPI triggers wired to 23 HubSpot actions.

HubSpot → SerpAPI

Or fire it the other way around.

18 HubSpot triggers wired to 2 SerpAPI actions downstream.

See HubSpot → SerpAPI →

How it works

Connect SerpAPI and HubSpot in five steps.

No code, no glue, no half-day setup. Each step is one click.

1
Connect
Authorize SerpAPI and HubSpot
Open TinyCommand, authorize SerpAPI and HubSpot once each. Both connections are available to every workflow on your account.
2
Trigger
Pick a SerpAPI trigger
Drop the SerpAPI → New event trigger onto the canvas. TinyCommand auto-registers the webhook.
POST /v1/webhooks/serpapi.event
3
Transform
Add a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
4
Action
Add the HubSpot action
Drop the HubSpot → Create Company action below it. Map fields from the SerpAPI payload into the HubSpot inputs.
hubspot.create-company
5
Publish
Publish and forget
Hit Publish. TinyCommand runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about SerpAPI + HubSpot.

How long does it take to connect SerpAPI and HubSpot on TinyCommand?

Under two minutes. Authorize SerpAPI and HubSpot once each, drop the SerpAPI trigger and HubSpot action onto a workflow canvas, map a couple of fields, and publish. No code, no glue.

Is the SerpAPI ↔ HubSpot integration real-time?

Yes. Both SerpAPI and HubSpot expose webhooks, so events from one fire workflows in the other within seconds rather than on a polling interval.

Can I filter or transform data between SerpAPI and HubSpot?

Yes. Add a Filter node to only pass through matching events, a Switch node to branch by value, or an AI / Code node to transform payloads before they hit HubSpot.

What SerpAPI events can trigger a HubSpot workflow?

Use TinyCommand's universal Webhook trigger to receive SerpAPI events, then run any of the 23 HubSpot actions downstream.

Do I need a paid plan to use SerpAPI with HubSpot?

No. There's a free tier that covers most SerpAPI+HubSpot use cases without a credit card. Paid plans unlock higher run volumes and team features when you outgrow it.

What if I want HubSpot → SerpAPI instead?

Build it the same way, in reverse. There's a dedicated /integrations/hubspot/with/serpapi page with the reverse-direction triggers and actions.