Per-pair page

Connect HubSpot to Azure OpenAI in two minutes.

Real-time triggers from HubSpot, ready-made actions in Azure OpenAI. Filter, transform, and route without writing a line of code.

Connect HubSpot and Azure OpenAI See reverse direction

Trigger app

HubSpot as the trigger

Workflows fire when something happens in HubSpot.

See all 18 triggers →

Action app

Azure OpenAI as the action

Workflows do something in Azure OpenAI, instantly.

Chat CompletionAPI
Create EmbeddingAPI

Both directions

Pick the way that fits your stack.

Pair pages are mirrored. Each direction gets its own dedicated page.

HubSpot → Azure OpenAI

When something happens in HubSpot, do it in Azure OpenAI.

18 HubSpot triggers wired to 2 Azure OpenAI actions. Most-used pairing: New Company → Chat Completion.

Azure OpenAI → HubSpot

Or fire it the other way around.

0 Azure OpenAI triggers wired to 23 HubSpot actions downstream.

Use any trigger in the catalog as the upstream.

See Azure OpenAI → HubSpot →

Popular pairings

Common HubSpot → Azure OpenAI workflows.

Pick a pairing to set it up in two minutes. Each one is a fully editable recipe.

Showing 6 of 36 combinations

When new company in HubSpot, chat completion in Azure OpenAI.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When new company in HubSpot, create embedding in Azure OpenAI.

Fires when a new company is created in HubSpot. Use to enrich the company with firmographic data, mirror to your data warehouse, or run account-matching against parent records.

When company deleted in HubSpot, chat completion in Azure OpenAI.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company deleted in HubSpot, create embedding in Azure OpenAI.

Fires when a company is deleted in HubSpot. Useful for audit logs or for tearing down related records in other systems.

When company property changed in HubSpot, chat completion in Azure OpenAI.

Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).

When company property changed in HubSpot, create embedding in Azure OpenAI.

Fires when a specific company property changes in HubSpot. Use a property filter to react only on changes you care about (e.g. lifecycle stage).

How it works

Connect HubSpot and Azure OpenAI in five steps.

No code, no glue, no half-day setup. Each step is one click.

1
Connect
Authorize HubSpot and Azure OpenAI
Open Tiny Command, authorize HubSpot and Azure OpenAI once each. Both connections are available to every workflow on your account.
2
Trigger
Pick a HubSpot trigger
Drop the HubSpot → New Company trigger onto the canvas. Tiny Command auto-registers the webhook.
POST /v1/webhooks/hubspot.trigger-company-created
3
Transform
Add a filter or AI step
Optionally add a Filter node ("subject contains URGENT") or an AI step ("classify intent") between trigger and action.
4
Action
Add the Azure OpenAI action
Drop the Azure OpenAI → Chat Completion action below it. Map fields from the HubSpot payload into the Azure OpenAI inputs.
azure-openai.chat-completion
5
Publish
Publish and forget
Hit Publish. Tiny Command runs it in production from second one. Watch the run-log fill up.

FAQ

Questions about HubSpot + Azure OpenAI.

How long does it take to connect HubSpot and Azure OpenAI on Tiny Command?

Under two minutes. Authorize HubSpot and Azure OpenAI once each, drop the HubSpot trigger and Azure OpenAI action onto a workflow canvas, map a couple of fields, and publish. No code, no glue.

Is the HubSpot ↔ Azure OpenAI integration real-time?

Yes. Both HubSpot and Azure OpenAI expose webhooks, so events from one fire workflows in the other within seconds rather than on a polling interval.

Can I filter or transform data between HubSpot and Azure OpenAI?

Yes. Add a Filter node to only pass through matching events, a Switch node to branch by value, or an AI / Code node to transform payloads before they hit Azure OpenAI.

What HubSpot events can trigger a Azure OpenAI workflow?

Any of the 18 HubSpot triggers, including "New Company". Each fires in real time when the matching event happens in HubSpot.

Do I need a paid plan to use HubSpot with Azure OpenAI?

No. There's a free tier that covers most HubSpot+Azure OpenAI use cases without a credit card. Paid plans unlock higher run volumes and team features when you outgrow it.

What if I want Azure OpenAI → HubSpot instead?

Build it the same way, in reverse. There's a dedicated /integrations/azure-openai/with/hubspot page with the reverse-direction triggers and actions.

Other apps that pair well with HubSpot.

HubSpot + Gmail

HubSpot + Slack

Communication

HubSpot + Google Sheets

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