Installs in ~2 min· 5 assets · 7 steps

Ask every completed order for feedback and route the answers

Every completed order asks for feedback. Every answer reaches the team that can act on it.

Post-purchase feedback usually dies in one of two places: nobody asks, or somebody asks and the replies pile up unread. This recipe closes both gaps. The moment an order is marked Completed, the customer gets a survey link. When they answer, AI reads the response, labels it, and pushes it straight to the team that owns it (Product, QA, or Support) while praise gets quietly set aside for your testimonials. Leadership gets the trend summary weekly without asking for it.

Free · no credit card · you connect your own apps

The blueprint
Trigger
Order Marked Completed
Runs on a schedule, with nobody to remember it.
Action
Survey Invite Emailed
Transform
AI Sentiment + Category Analysis
AI reads the input and returns a structured result.
Action
Notify Relevant Team
Action
Email Report to Leadership
What gets built

5 things appear in your workspace.

Installing provisions each one, wired together and ready to run.

TableOrders

Your order book, populated by Shopify or any platform or process you connect. Setting a row's status to Completed is what triggers the feedback invite.

FormOrder Feedback Survey

The customer-facing form: star rating, comments, optional suggestion, optional email. Publishing it auto-creates the response sheet that everything else reads and writes to.

WorkflowSend Feedback Survey After Completed Order

Runs daily. Finds newly completed orders, emails each customer the survey link, and marks the row so nobody gets asked twice.

WorkflowAnalyze & Route Order Feedback

Fires on every submission. Classifies sentiment, category, and theme, writes it back to the row, routes it to the owning team in Slack, and flags praise as testimonial-ready.

WorkflowWeekly Feedback Trends Report

Runs Mondays at 8:00 AM UTC. AI summarizes recent responses into sentiment, category breakdown, recurring issues, and requested improvements, then emails leadership.

What you connect

The apps this recipe needs.

You connect your own accounts. Swap any app that offers an alternative at install.

Order Email
Gmail *

Sends the automatic feedback-survey invite after an order is marked Completed.

Team Notification
Slack *

Routes AI-classified feedback to the relevant team channel: Product for feature requests, Product/QA for quality issues, Support for complaints and delivery problems. Swap for Telegram or Discord.

Digest Email
Gmail *

Sends the weekly AI trend report to leadership.

How it works

Step by step, once it is running.

  1. 01
    An Order Is Marked Completed

    Your store fills the Orders table: Shopify, another platform, or any process you connect. Once a day, the recipe sweeps that table for orders marked Completed that haven't been asked yet, emails each customer a link to the Order Feedback Survey, and flags the row so the same shopper is never invited twice.

  2. 02
    A Customer Shares Feedback

    The survey is short on purpose: a star rating, free-text comments, an optional suggestion, and an optional contact email. No login, no account, no friction. Publishing the form automatically creates its response sheet, and that sheet is the single system of record from here on.

  3. 03
    AI Reads and Classifies It

    A TinyGPT step reads each submission and returns structured JSON, not a paragraph: sentiment (positive, neutral, or negative), category (Feature Request, Product Quality, Delivery Experience, Complaint, Praise, or General Feedback), and a canonical theme label. That theme label is the part that matters over time, it's what makes twenty differently-worded complaints about the same thing show up as one trend instead of twenty one-offs.

  4. 04
    Every Response Is Logged

    Rating, comments, sentiment, category, and theme are all written back onto the same response sheet row. There's no second table to reconcile and no export step, reporting and trend analysis read from the same place the customer's answer landed.

  5. 05
    Feedback Reaches the Right Team

    Feature requests post to your Product channel in Slack. Product-quality issues go to Product/QA. Complaints and delivery problems go to Support. Each message carries the AI summary and a reference back to the record, so whoever picks it up isn't starting from scratch. Prefer Telegram or Discord? Swap at install.

  6. 06
    Praise Is Saved for Marketing

    Clearly positive feedback is flagged testimonial_ready on the row and nothing else happens, no alert, no ping, no channel noise. Your marketing team just pulls the shortlist from the sheet whenever they need real customer words.

  7. 07
    AI Sends a Weekly Trend Report

    Weekly by default, AI reviews recent responses and emails leadership one summary: overall sentiment, the breakdown by category, which issues keep recurring, and what customers are asking you to build. Prefer monthly? Change the schedule node in Studio after install.

What you walk away with
FAQ

Questions about Ecommerce Customer Feedback Analysis.

When does the survey go out?
When an order is marked completed. The Orders table drives it, so the request arrives after delivery rather than at checkout, which is the point where a customer actually has something to say.
Which teams can feedback be routed to?
Product, QA and support each have their own channel, configured separately at install. AI classifies the response and sends it to the channel that can act on it, so a defect report does not sit in a marketing inbox.
What do I need to connect?
Gmail and Slack. Gmail sends the survey and the weekly report, and Slack delivers the routed feedback. Telegram and Discord are supported swaps, and each team has its own Telegram chat id if you route that way.
What happens to positive reviews?
Praise is kept for marketing rather than filed and forgotten. It is classified like everything else and stored with the order context, so testimonials and quotes are searchable when someone needs social proof.
Do I get a summary or just a stream of alerts?
Both. Individual responses route in real time, and a Weekly Feedback Trends Report emails your admin address a digest so patterns across orders are visible without reading every single response.
More recipes

Install it, then make it yours.

Everything it creates is an ordinary form, table and workflow in your workspace. Edit any of it after install. Nothing is locked.