ActionKustomerUpdated May 2026

How do I create a Kustomer customer?

Short answer: Drop the "Kustomer → Create Kustomer Customer" action anywhere in your workflow, map the inputs from upstream nodes, and publish.

Use this action All 4 Kustomer actions

Inputs

The fields this action accepts.

Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.

Field	Type	Required	Description
Name name	string	Optional	—
Emails (array of {email}) emails	array	Optional	—
Phones (array of {phone}) phones	array	Optional	—

Sample request

{
  "name": "{{trigger.name}}",
  "emails": "{{trigger.emails}}",
  "phones": "{{trigger.phones}}"
}

Returns

{
  "data": {
    "id": "cust_abc",
    "attributes": {
      "name": "Jane Doe",
      "emails": [
        {
          "email": "jane@x.com"
        }
      ]
    }
  }
}

Use these fields in downstream nodes for routing, logging, or error handling.

Triggered by

Apps that pair well as the trigger for Create Kustomer Customer.

Any of these apps can fire this action as part of a workflow.

Google Sheets → Kustomer

2 Google Sheets triggers

HubSpot → Kustomer

18 HubSpot triggers

FAQ

Questions about Create Kustomer Customer.

What does the Create Kustomer Customer action do in Kustomer?

Inserts a new customer with email, phone, name, custom attributes. For "new lead → push to Kustomer so they're primed when they next contact us" sync workflows.

What inputs does Create Kustomer Customer require?

Create Kustomer Customer has no required inputs. Sensible defaults are applied if you leave fields blank.

Can I use dynamic inputs from earlier workflow nodes?

Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.

What happens if Kustomer returns an error?

The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.

Does Create Kustomer Customer support batch operations?

Yes. Run Create Kustomer Customer inside a Loop node to process arrays. Tiny Command handles Kustomer's rate limits automatically so you don't have to throttle manually.

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