GActionGoogle AdsUpdated May 2026
How do I pause a Google Ads campaign?
Short answer: Drop the "Google Ads → Pause Google Ads Campaign" action anywhere in your workflow, map the inputs from upstream nodes, and publish.
Inputs
The fields this action accepts.
Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.
| Field | Type | Required | Description |
|---|---|---|---|
Customer ID customer_id | string | Required | Google Ads customer ID (no dashes) |
Campaign ID campaign_id | string | Required | Campaign ID to pause |
Manager Account ID login_customer_id | string | Optional | MCC manager account ID if accessing via manager (optional) |
Sample request
{"customer_id": "e.g. 1234567890","campaign_id": "{{trigger.campaign_id}}","login_customer_id": "{{trigger.login_customer_id}}"}
Returns
{"results": [{"resourceName": "customers/1234567890/campaigns/111"}]}
Use these fields in downstream nodes for routing, logging, or error handling.
Triggered by
Apps that pair well as the trigger for Pause Google Ads Campaign.
Any of these apps can fire this action as part of a workflow.
FAQ
Questions about Pause Google Ads Campaign.
What does the Pause Google Ads Campaign action do in Google Ads?
Pauses a running campaign. For "ROAS dropped below threshold → auto-pause" optimisation workflows or for "campaign budget exhausted → pause until next month" maintenance.
What inputs does Pause Google Ads Campaign require?
Required: Customer ID, Campaign ID. Every input accepts a static value or a variable from any upstream node in your workflow.
Can I use dynamic inputs from earlier workflow nodes?
Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.
What happens if Google Ads returns an error?
The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.
Does Pause Google Ads Campaign support batch operations?
Yes. Run Pause Google Ads Campaign inside a Loop node to process arrays. Tiny Command handles Google Ads's rate limits automatically so you don't have to throttle manually.
More actions
Other Google Ads actions.
Action
Add Google Ads Conversion
Creates a new conversion action definition in Google Ads. Useful for programmatic conversion setup across many ad accounts (agencies managing client accounts) rather than one-by-one in the UI.
ActionAdd User to Customer List
Adds an email (hashed for matching) to a Customer Match list — Google Ads uses these for retargeting, lookalike audiences, and exclusions. For "high-LTV customers → add to lookalike-seed list" or "churned customers → exclude from acquisition campaigns" workflows.
ActionEnable Google Ads Campaign
Reactivates a paused campaign. For "scheduled campaign reactivation" workflows (e.g., back-to-school campaign auto-enables on Aug 1) or for response to performance signals.
ActionGet Campaign Metrics
Returns campaign-level performance — impressions, clicks, CTR, conversions, CPC, ROAS for a date range. For "weekly ad performance digest" or "alert on CPA spike" monitoring workflows.
ActionList Google Ads Accounts
Returns every ad account the connected MCC manager or user can access. Useful for agency workflows operating across multiple client accounts.
ActionList Ad Groups
Returns paginated ad groups within a campaign with status and performance. For granular performance reporting and for "find underperforming ad groups to pause" optimisation workflows.
Send pause google ads campaign from your workflows.
Triggered by anything in the catalog. Free tier available. No credit card.
