ActionGoogle AdsUpdated September 2026
How do I configure a Google Ads conversion action?
Short answer: You can add google ads conversion in Google Ads by hand from its own interface, but it won’t repeat itself. On TinyCommand, add the Google Ads Add Google Ads Conversion action to a workflow, map its 5 inputs from any upstream app, and it runs automatically every time the trigger fires. No code, and a free tier to start.
Inputs
The fields this action accepts.
Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.
| Field | Type | Required | Description |
|---|---|---|---|
Customer ID customer_id | string | Required | Google Ads customer ID (no dashes) |
Name name | string | Required | Conversion action name |
Category category | select | Optional | Conversion category |
Default Value value | number | Optional | Default conversion value |
Manager Account ID login_customer_id | string | Optional | MCC manager account ID (optional) |
Sample request
{"customer_id": "{{trigger.customer_id}}","name": "e.g. Purchase","category": "{{trigger.category}}","value": "{{trigger.value}}","login_customer_id": "{{trigger.login_customer_id}}"}
Returns
{"results": [{"resourceName": "customers/1234567890/conversionActions/333"}]}
Use these fields in downstream nodes for routing, logging, or error handling.
Triggered by
Apps that pair well as the trigger for Add Google Ads Conversion.
Any of these apps can fire this action as part of a workflow.
FAQ
Questions about Add Google Ads Conversion.
What does the Add Google Ads Conversion action do in Google Ads?
Creates a new conversion action definition in Google Ads. Useful for programmatic conversion setup across many ad accounts (agencies managing client accounts) rather than one-by-one in the UI.
What inputs does Add Google Ads Conversion require?
Required: Customer ID, Name. Every input accepts a static value or a variable from any upstream node in your workflow.
Can I use dynamic inputs from earlier workflow nodes?
Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.
What happens if Google Ads returns an error?
The run history shows the failed step with its input and the error message Google Ads returned, so you can fix the input and run the workflow again. Automatic retries are built into HTTP steps only, where you can also set your own retry count and delay.
Does Add Google Ads Conversion support batch operations?
Run Add Google Ads Conversion inside a loop to process each item in an array. TinyCommand does not throttle calls for you, so for large arrays add a Delay step if you need to stay within Google Ads's rate limits.
More actions
Other Google Ads actions.
Action
Add User to Customer List
Adds an email (hashed for matching) to a Customer Match list — Google Ads uses these for retargeting, lookalike audiences, and exclusions. For "high-LTV customers → add to lookalike-seed list" or "churned customers → exclude from acquisition campaigns" workflows.
ActionEnable Google Ads Campaign
Reactivates a paused campaign. For "scheduled campaign reactivation" workflows (e.g., back-to-school campaign auto-enables on Aug 1) or for response to performance signals.
ActionGet Campaign Metrics
Returns campaign-level performance — impressions, clicks, CTR, conversions, CPC, ROAS for a date range. For "weekly ad performance digest" or "alert on CPA spike" monitoring workflows.
ActionList Google Ads Accounts
Returns every ad account the connected MCC manager or user can access. Useful for agency workflows operating across multiple client accounts.
ActionList Ad Groups
Returns paginated ad groups within a campaign with status and performance. For granular performance reporting and for "find underperforming ad groups to pause" optimisation workflows.
ActionList Google Ads Campaigns
Returns paginated campaigns with status, budget, and recent performance summary. For account-overview dashboards and for cross-campaign reporting workflows.