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- Send Template Message
ActionWhatsApp BusinessUpdated May 2026
How do I send a WhatsApp template message?
Short answer: Drop the "WhatsApp Business → Send Template Message" action anywhere in your workflow, map the inputs from upstream nodes, and publish.
Inputs
The fields this action accepts.
Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.
| Field | Type | Required | Description |
|---|---|---|---|
To Phone Number to | phone | Required | To Phone Number. e.g. "+1234567890" |
Template Name templateName | string | Required | Template Name. Example: hello_world |
Language Code languageCode | string | Required | Language Code. e.g. "en_US" |
Sample request
{"to": "+1234567890","templateName": "e.g. hello_world","languageCode": "en_US"}
Returns
{"messages": [{"id": "wamid.def456"}],"messaging_product": "whatsapp"}
Use these fields in downstream nodes for routing, logging, or error handling.
Triggered by
Apps that pair well as the trigger for Send Template Message.
Any of these apps can fire this action as part of a workflow.
FAQ
Questions about Send Template Message.
What does the Send Template Message action do in WhatsApp Business?
Sends a pre-approved WhatsApp template (HSM) with named or positional variables. Required to message users outside the 24-hour customer service window or to initiate the conversation.
What inputs does Send Template Message require?
Required: To Phone Number, Template Name, Language Code. Every input accepts a static value or a variable from any upstream node in your workflow.
Can I use dynamic inputs from earlier workflow nodes?
Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.
What happens if WhatsApp Business returns an error?
The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.
Does Send Template Message support batch operations?
Yes. Run Send Template Message inside a Loop node to process arrays. Tiny Command handles WhatsApp Business's rate limits automatically so you don't have to throttle manually.
More actions
Other WhatsApp Business actions.
Action
Send Image
Sends an image message via WhatsApp Business by URL, with an optional caption. Image must be JPEG or PNG, under 5 MB, and only works inside the 24-hour customer service window.
ActionSend Message
Sends a freeform text message via the WhatsApp Business Cloud API. Only allowed inside the 24-hour customer service window; outside it, you must use Send Template Message instead.
Send send template message from your workflows.
Triggered by anything in the catalog. Free tier available. No credit card.