ActionKeapUpdated May 2026

How do I add a Keap contact?

Short answer: Drop the "Keap → Create Keap Contact" action anywhere in your workflow, map the inputs from upstream nodes, and publish.

Use this action All 2 Keap actions

Inputs

The fields this action accepts.

Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.

Field	Type	Required	Description
Email email	email	Required	The email address. Used as the recipient or identifier depending on context.
First Name given_name	string	Optional	First Name
Last Name family_name	string	Optional	Last Name
Phone phone	phone	Optional	Phone number in E.164 format (with country code, no spaces).
Company company	string	Optional	Company

Sample request

{
  "email": "e.g. user@example.com",
  "given_name": "{{trigger.given_name}}",
  "family_name": "{{trigger.family_name}}",
  "phone": "e.g. +14155551234",
  "company": "{{trigger.company}}"
}

Returns

{
  "id": 123,
  "given_name": "John",
  "family_name": "Doe",
  "email_addresses": [
    {
      "email": "john@example.com"
    }
  ]
}

Use these fields in downstream nodes for routing, logging, or error handling.

Triggered by

Apps that pair well as the trigger for Create Keap Contact.

Any of these apps can fire this action as part of a workflow.

2 Google Sheets triggers

HubSpot → Keap

18 HubSpot triggers

FAQ

Questions about Create Keap Contact.

What does the Create Keap Contact action do in Keap?

Creates a contact with email, name, custom fields, tags, opt-in state. For "form submission → push to Keap with opt-in tag for nurture" workflows.

What inputs does Create Keap Contact require?

Required: Email. Every input accepts a static value or a variable from any upstream node in your workflow.

Can I use dynamic inputs from earlier workflow nodes?

Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.

What happens if Keap returns an error?

The workflow pauses on the failed node, the error message is captured in the run log, and you can retry the run with one click. Auto-retry policies are configurable per workflow with exponential backoff up to 5 attempts.

Does Create Keap Contact support batch operations?

Yes. Run Create Keap Contact inside a Loop node to process arrays. Tiny Command handles Keap's rate limits automatically so you don't have to throttle manually.

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