ActionBigCommerceUpdated September 2026

How do I create a BigCommerce customer?

Short answer: You can create customer in BigCommerce by hand from its own interface, but it won’t repeat itself. On TinyCommand, add the BigCommerce Create Customer action to a workflow, map its 5 inputs from any upstream app, and it runs automatically every time the trigger fires. No code, and a free tier to start.

Create Customer in BigCommerce — start free All 10 BigCommerce actions

Create Customer in BigCommerce — start free

Inputs

The fields this action accepts.

Every field can be mapped from an upstream trigger, AI step, table row, or hard-coded literal.

Field	Type	Required	Description
First Name first_name	string	Required	Contact's first (given) name.
Last Name last_name	string	Required	Contact's last (family) name.
Email email	string	Required	The email address. Used as the recipient or identifier depending on context.
Phone phone	string	Optional	Phone number in E.164 format (with country code, no spaces).
Company company	string	Optional	–

Sample request

{
  "first_name": "e.g. Jane",
  "last_name": "e.g. Doe",
  "email": "e.g. user@example.com",
  "phone": "e.g. +14155551234",
  "company": "{{trigger.company}}"
}

Returns

{
  "data": [
    {
      "id": 42,
      "email": "jane@acme.com",
      "last_name": "Doe",
      "first_name": "Jane"
    }
  ]
}

Use these fields in downstream nodes for routing, logging, or error handling.

Triggered by

Apps that pair well as the trigger for Create Customer.

Any of these apps can fire this action as part of a workflow.

Google Sheets → BigCommerce

2 Google Sheets triggers

HubSpot → BigCommerce

18 HubSpot triggers

FAQ

Questions about Create Customer.

What does the Create Customer action do in BigCommerce?

Creates a new customer in BigCommerce with email (dedupe key), name, addresses, customer group. Useful for "B2B account provisioning from CRM → BigCommerce" workflows where pre-creating customers gates self-serve checkout.

What inputs does Create Customer require?

Required: First Name, Last Name, Email. Every input accepts a static value or a variable from any upstream node in your workflow.

Can I use dynamic inputs from earlier workflow nodes?

Yes. Any field on this action can pull values from upstream nodes, whether that's a form response, a trigger payload, an AI output, or a lookup result.

What happens if BigCommerce returns an error?

The run history shows the failed step with its input and the error message BigCommerce returned, so you can fix the input and run the workflow again. Automatic retries are built into HTTP steps only, where you can also set your own retry count and delay.

Does Create Customer support batch operations?

Run Create Customer inside a loop to process each item in an array. TinyCommand does not throttle calls for you, so for large arrays add a Delay step if you need to stay within BigCommerce's rate limits.

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