Iterable alternative

1/47th the price, and the rest of the stack Iterable leaves to you.

Iterable is respected enterprise marketing tech: cross-channel email, SMS, push, and in-app for brands like Asana, Priceline, and the NHL, with Nova AI for send-time optimization (TrustRadius 8.8/10) and a median $84,729/year contract. It is built for marketing teams with six-figure budgets. What TinyCommand doesn't have today: multi-step cross-channel journeys, SMS, push or in-app messages. What it does have: a workflow sends an email through your Gmail or Outlook account the moment an event arrives by webhook, and you design in TinyEmails and broadcast with TinyCampaigns to a TinyTables table, with forms and AI agent steps in the same product. Free tier, paid from $19/month.

No credit card · $49/mo for the whole stack · Free forever for solo

Your tables
The audience is your own rows
Row merge fields
Any column, even an AI-written line
Free forever
No card, no trial clock
$49 / mo
Whole stack, not just email

Why teams switch

Three things Iterable structurally can’t do.

47x-371x cheaper

$228-$1,788/yr total vs an $84,729 median annual Iterable contract

Self-serve visual designer with AI template drafting, no sales call

Built into the same product. No separate subscription, no glue code.

Email natively connected to TinyForms, TinyTables, TinyWorkflows, and TinyAgents

Built into the same product. No separate subscription, no glue code.

Side-by-side

TinyCampaigns vs Iterable

Honest feature parity where it exists. Concrete gaps where it doesn’t.

TinyCampaigns

You
Free
1 user
No card to start
$0/mo
Professional
Team
Whole stack, broadcast to your own tables
$49/mo

Iterable

Small (10K MAUs)
Sales-led
~$36K/yr
~$3,000/mo
Mid (50K-200K MAUs)
Sales-led
~$72K-$180K/yr
~$6,000-$15,000/mo
Enterprise (200K+ MAUs)
Sales-led
$240K+/yr; $84,729 Vendr median
$20,000+/mo
What comes with TinyCampaigns
What comes with TinyCampaignsTinyCampaigns
47x-371x cheaper
$228-$1,788/yr total vs an $84,729 median annual Iterable contract
Self-serve visual designer with AI template drafting, no sales call
Email natively connected to TinyForms, TinyTables, TinyWorkflows, and TinyAgents
Free forever tier with 1,000 credits a month, plus forms, tables, workflows and email
Forms, tables, workflows, AI agents and email in one product
One plan and one credit pool across all of them.
TinyCampaigns compared to Iterable, feature by feature
FeatureTinyCampaignsIterable
True cross-channel engagement (email, SMS, push, in-app) with multi-step journeys and real-time event-driven segmentation
TinyCampaigns
Not our focus
Iterable
Iterable's strength
Enterprise-grade infrastructure trusted by major brands, with Nova AI for send-time and channel optimization
TinyCampaigns
Not our focus
Iterable
Iterable's strength
Free forever tier
TinyCampaigns
1,000 credits a month, no time limit
Iterable
See pricing
Price for the same job
TinyCampaigns
$49 / mo (whole stack)
Iterable
$20,000+ (Iterable plan)

Where it fits

Email is the last step of most flows. Make sure it has the data the first step captured.

Design it in TinyEmails and TinyCampaigns sends it to the same tables your forms write to. The agent that scored the lead wrote to that row, so the context is already there to merge in.

TinyForms
Capture
TinyTables
Store + enrich
TinyWorkflows
Route
TinyAgents
Think
TinyCampaigns
Send

Real flows

What you can actually build.

Newsletter to everyone who opted in

Your signup form writes each subscriber and their consent choice to a table. The campaign sends only to rows marked opted-in.

TinyFormsTinyTablesTinyEmailsTinyCampaigns

Announcement with a line per customer

An AI column writes one sentence per row from what the table already holds. The template merges it in, so each recipient gets their own line.

TinyTablesAI columnTinyEmailsTinyCampaigns

Clean the list before a big send

Fill in missing emails and verify the risky ones first. Hard bounces and complaints that still happen suppress themselves.

TinyTablesTinyEnricherTinyEmailsTinyCampaigns

Win-back list built by a workflow

A scheduled workflow copies lapsed customers into their own table. Point a campaign at that table and send when you are ready.

ScheduleTinyWorkflowsTinyTablesTinyCampaigns

Switching from Iterable

We’ll migrate your setup for you.

Email us your Iterable account and our team rebuilds your setup in TinyCommand, carries over your contacts and email designs, and helps you wire up the workflows. Multi-step drip flows don’t carry over: TinyCampaigns sends broadcasts, and single triggered emails are rebuilt as workflows. Live within a week.

Start the migration

FAQ

Questions worth asking before you switch.

How is TinyCampaigns different?

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TinyCampaigns sends to a TinyTables table, so there is no CSV to export and re-upload: pick the table, the email column and, if you want, the column that records consent. You design the email in TinyEmails, where AI can draft the whole template and any column can be merged in. The audience is fixed when you confirm the send. It's bundled with the database, forms, workflows and AI agents.

Deliverability?

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Campaigns can send from your own DKIM-verified domain; without one they go out from TinyCommand's shared sender address. Hard bounces, complaints and unsubscribes suppress themselves and are checked again at send time, every email carries one-click unsubscribe, and a campaign pauses itself if bounces pass 5% or complaints pass 0.1% after fifty sends. For cold sales outreach at volume, specialized tools (Instantly, Smartlead) still have the edge.

Transactional + marketing on one bill?

+

Not as one sending product. TinyCampaigns is broadcast sending to a table; drip sequences aren't part of it today. A workflow can still send a single email the moment a trigger fires, through a Gmail, Outlook or SendGrid step. There's no transactional sending API today, so high-volume receipts and alerts aren't part of it.

Can I import my audiences?

+

Your audience is a TinyTables table. Bring your contacts into a table, name the email column and the column that records consent, and only rows that match are sent to.

What's in the free tier?

+

You can start free with no card. TinyCampaigns, TinyEmails, forms, tables and workflows are on every plan, including Free. Professional at $49/mo adds 50,000 credits and up to 10 seats.

Keep comparing

More TinyCampaigns comparisons

See how TinyCampaigns compares to similar tools, or dive into the product itself.

Replace Iterable. Get the whole stack.

$49/mo for forms + tables + workflows + agents + email. Or free forever for solo.

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